This case study demonstrates how Mizuno, with almost no media budget, set out to convince runners to give their running shoes a chance. Given that the shoes' benefits were only felt when out on the ...

Nike builds the fastest running shoes on the planet. If you’re in the market for a new pair, we have a few recommendations.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Few runners enjoy being left behind by other dashers in the park. If you don’t get the best running shoe, you’re that much more likely to be a straggler, because technology and trends are ...

Lightweight running shoes have come a long way as both racing flats and daily trainers. Once upon a time, to shave grams on a shoe and get it down to a competitive weight, brands had to make ...

one thing you might be searching for is the best running shoes for men or the best running shoes for women. No matter how much you love a given pair, it’s recommended you switch them out every ...

You can take your first steps in your everyday trainers but investing in a pair of beginner running shoes will make your new hobby more comfortable and enjoyable in the long-term, as well as ...

it supplies tour-level stability and energy transfer along with a level of cushioning that is rare in a shoe this light." The Enerzy material couples with Mizuno Wave technology, another running ...

Picking the right running shoe is essential for staying on course and avoiding injury. Here are Team Stylist’s favourite shoes to give you some inspiration. Buying new running shoes is no easy feat.

WIRED is where tomorrow is realized. It is the essential source of information and ideas that make sense of a world in constant transformation. The WIRED conversation illuminates how technology is ...

Investing in a set of the best carbon plate running shoes can help boost your speed, especially on race day. These shoes are designed to return more energy during your run, making them ideal for ...

The midsole on the Nike Pegasus Plus is entirely made from ZoomX, the PEBA foam that Nike has used on its racing shoes like ...