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To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

PepsiCo’s Frito-Lay business, and the broader snacking industry, might have a bigger problem on their hands than they realize. Within packaged food, snacks were the stand-out performer for a few ...

Traditionally used as a classic "Notice Me" advertorial, neon signs have moved past their business associations to venture ...

One of the UK's last remaining neon sign makers is battling to keep the "endangered" craft alive. Julia Bickerstaff, 58, has crafted thousands of stunning neon signs for homes since she began her ...

In 1960s Hong Kong, businesses hung dazzling signs above the streets or attached to walls in hopes of luring customers into their shops. Red, green, yellow and blue neon-lit billboards illuminated ...

Some 30 years ago, Wu Chi-kai – 18 at the time – took a temporary job making neon signs at his father’s company just to do something useful with his summer. “At first, it was really just a ...

The classic Coca-Cola brand has largely owned the lemon-lime soda market in a way that has squeezed out all competitors. You can't fault PepsiCo (PEP) for its lack of trying to compete. The number ...

Watch the full Pepsi Super Bowl LVI Halftime Show with performers ... Grammy Award winner Reba McEntire and American Sign Language performer Daniel Durant perform the national anthem ahead of ...

Marijuana Pepsi Vandyck says she spent her life being made fun of because of her distinctive name. But instead of changing it she decided to be proud of the name she was given and refuse to let it ...

Nitro Pepsi, also known as Pepsi Nitro Draft Cola (and there’s also the Pepsi Nitro Vanilla version for those vanilla fans out there) hit shelves in 2023. Unlike many other newer Pepsi products, ...

“I’m so grateful to Pepsi for asking me to be a part of it ... Never miss a story — sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer ...