operating income ROI focuses on core business performance. Calculate operating income ROI by dividing operating income by total operating assets. This metric aids in assessing true earnings ...
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While investment shifted, a widespread need emerged, e.g. the demand for viable methods of measuring the return of investment (ROI) of digital activities. The marketers, indeed, rapidly realized ...
At first glance, it seems difficult to measure ROI for those activities, but there is hope for your campaigns. Make visiting your website one of your offline calls to action, and you can assign ...