Talk about selling out to the man ... The original Cheerios remains one of the top cereal brands of all time 80 years after ...

As lower-priced store brands continue to gain market share, Minnesota’s reigning category leader is not resting on its ...

It wasn't just about pouring milk over grains; the most famous 90s cereal brands became synonymous with creativity, entertainment, and belonging. However, as tastes evolved, companies phased out ...

The US-based cereal giant is spending £12 million on a marketing effort, including providing a make-over for its mascot ...

Among the 10 top-selling cereal brands this year, most of which saw sales declines, Frosted Flakes grew the most, both in dollars and in units sold. “Cereal is undefeated. We haven’t lost a ...

South Africa’s Tiger Brands is looking to sell it maize and sorghum cereal lines under CEO Tjaart Kruger’s portfolio optimisation process. Since taking the helm at South Africa’s largest ...

Figures published by The Grocer show the 10 best-selling Kellogg's cereal brands sold 6.2 million fewer kilos - equivalent to 12.4m fewer 500g boxes - through the tills in the 52 weeks to ...