Nonprofits tackle some of the world's toughest problems. But they don't do it alone: nonprofits supporters make a critical difference by donating, mobilising, and helping to spread the word. In this ...
Here’s the paradox of the modern web: Our devices and social networks have reduced our attention spans to that of newborn kittens; and yet, we crave longform content. That sounds counter-intuitive, ...
Unlikely as this might seem from social media platforms, we’re living in a golden age of science communication. As newspapers and magazines struggle to fund specialist science reporters, it might seem ...
But until relatively recently, truly multimedia storytelling simply hasn’t been an option for most content professionals. Multimedia content has typically required developers and web designers to ...
Don't want to read the entire post? We've also recorded a short video version of this guide for you to enjoy! 👇 The press release is more than 100 years old. From its beginnings in the 1906 Atlantic ...
However, when you're focused on meeting deadlines and targets, you can lose track of the essential story behind your content marketing. You might find yourself storytelling without a purpose, ...
Investigative journalism puts the spotlight on abuses of power, finding stories that are flying under the radar and sharing them in the public interest. Yet cutting-edge twenty-first-century ...
But the second dominant trend — forgive the contradiction — is that content outside of social media is actually getting longer. As we explain in our guide to longform content, media and marketing ...
Have you ever taken a picture and it's turned out blurry or too dark? If you have — like most of us — then you probably need to learn about ISO. ISO is a number that represents how sensitive your ...
Getting ready to write an annual report? The process doesn't have to be tedious. In this guide, we showcase ten exceptional nonprofit annual report examples. With no-code publishing platforms and ...
As PDFs fall out of favour, content teams are increasingly looking to create interactive visual stories. This is not surprising. Done well, visual storytelling works. It can win the attention of your ...
For most businesses and content creators, finding the right content monetisation strategy can feel like a tall order. As we all know, technology is evolving at a rapid rate. Devices are getting more ...