You have a better chance of getting new customers if you know what sort of person or business you are looking for, so you do need a good idea of your target market. Build a profile of potential ...
Increase revenue quickly - our introduction to cross-selling and up-selling more or higher-value products to your existing customer base. Find out how to encourage new customers to come back and start ...
Customers are the lifeblood of any business, so treating them well should always be a priority. By regularly exceeding expectations, you can boost customer satisfaction and retention. We explain how ...
A marketing strategy tells you what to say, how to say it and who to say it to in order to make more sales. Our guide to the basics. How to make an effective marketing plan for your small business, ...
Having a brand helps differentiate your business from competing firms, attract customers and build customer loyalty. Branding isn't just for big firms with big budgets. Every business needs a brand, ...
Focusing on taking care of your existing customers could be much better for your bottom line than chasing new business. The basics of customer care. How to build your reputation, attract new customers ...
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