“But if you imagine beautiful curly hair, like Julia Roberts, Sarah Jessica Parker or Lisa Bonet’s, you can achieve that look with a perm. It’s more the haircut that makes the perm look ...

“I guess some kids call it ice cream, because when you have curly, fluffy hair all around your head it looks like a scoop on ...

‘We’re doing around 40 male perms per week across the three sites,’ he added. A surprising inspiration for curly hair is also top political commentator Hasan Piker. Last month the hugely ...