1 School of Economics and Management, North China Electric Power University, Beijing, China 2 College of Economics and Management, Beijing University of Technology, Beijing, China There has been a ...
Purpose The goal of the research is to determine the perceived efficacy of brand boycotting campaigns by Turkish consumers, as well as the effects of social pressure on boycott intention, the ...
In 84% of the cases Larcker and Tayan analyzed, the company issued a press release or formal statement on the matter. In 71%, a spokesperson provided direct commentary to the press.
Introduction: Mathematics anxiety (MA) is a distinct negative emotional state or trait that individuals experience when confronted with mathematical problems in everyday life and academic contexts.
1 Department of Advertising and Public Relations, University of Alabama, Tuscaloosa, Alabama, USA. 2 Department of Information Design and Corporate Communication, Bentley University, Waltham, ...