NextSense, the neurotechnology company building first-of-its-kind, intuitive biosensing wearables for improved sleep and brain health, today announced ...
Detection and prevention of impending brachial plexus injury secondary to arm positioning using ulnar nerve somatosensory evoked potentials during transaxillary approach for thyroid lobectomy ...
The lesson here seems to be, “don’t wear an EEG headset while using the ATM ... is a potential to make some bad stuff, to turn this technology against the user.” Brad Reed has written ...
Many brands have been leveraging neuroscience tools like EEG, fMRI (functional magnetic resonance imaging), and eye-tracking technology to uncover more profound insights into consumer behavior.