Traffic rose in the days following the promotion launch, but customers still view pricing negatively at McDonald’s.

As many fast food chains extend value meals and promos, Starbucks is reportedly cutting back on deals to focus on selling ...

As many fast food chains extend value meals and promos, Starbucks is reportedly cutting back on deals to focus on selling ...

This year, fast food restaurants have been serious about adding value to their menus. Burger King and McDonald’s both ...

McDonald's has unveiled a new £5 meal deal for fast food fans to take advantage of - but you'll have to wait until tomorrow ...

Global fast food giant McDonald's has launched its first ever meal deal, which you can bag for £5. The quick-serve restaurant ...

Traffic declines pushed the chain to emphasize its value proposition, so it extended a limited-time $5 Meal Deal, into December. The promotion, which launched June 25, was originally expected to ...

The biggest french fry supplier to McDonald's has blamed the chain's $5 meal deal for its factory closure and job losses.

In celebration of spooky season, McDonald’s is reviving its iconic Happy Meal Boo Buckets — an annual tradition that the fast ...

Wendy's "SpongeBob SquarePants" collaboration includes a new burger and pineapple shake. It was tasty, but not creative ...

Data from Black Box Intelligence and others suggest consumers are ordering restaurant budget deals. But the focus on value ...