It's not every college football bowl game that features ritualistic sacrifice of a bowl game mascot after completion of the game. But then, not every team gets to play in the Pop-Tarts Bowl.

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What do you remember most from last college football season: Michigan winning the national championship, or the Pop-Tarts Bowl mascot being lowered into a giant toaster holding a sign that read ...

The first Pop-Tarts Bowl featured the brave Strawberry Pop-Tart mascot sacrificing itself for the hungry Kansas State Wildcats. We thought that was the end of the Strawberry Pop-Tart mascot ...

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Truly, bureaucracy is the thief of joy.

This is Luce (“Light”), the mascot for the 2025 Jubilee, with the theme “Pilgrims of Hope.” Luce is meant to engage a younger audience, but has sparked controversy. As Luce art continues ...

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Iowa State got to partake in one of the more off-the-wall college football traditions: the eating of the edible mascot at the Pop-Tarts Bowl. After the game, a giant walking Pop-Tart was lowered ...